Holy cow: Amazon announced yesterday that they're adapting Seattle author Neal Stephenson's sci-fi classic Snow Crash into a TV series. And they also announced that they're adapting Portland comics writer Greg Rucka's comic with artist Michael Lark, the dystopian bioengineering epic Lazarus, as a series, too. And they also announced that they're adapting Larry Niven's Ringworld series into a TV series. I can't say that I think Snow Crash should be a series — I don't even know if it would be an effective movie; I think it's better left as a novel that was ahead of its time when it was published — but the other two are ripe for serialized storytelling. As much as I hate to admit it, I think Amazon's television arm is really on to something here.
Franklin Foer’s World Without Mind is a must-read book of the fall season. Subtitled The Existential Threat of Big Tech, World is a full-frontal assault on the fallacious idea that the big four tech companies that shape our world — Google, Amazon, Facebook, and Apple — are benevolent firms that have the advancement of humanity in mind.
Foer smartly couches his polemic in memoir, relaying his experiences as a beloved editor of the New Republic. When the storied magazine was bought by a tech gadfly, its century-old dedication to the art of journalism and thoughtful opinion was discarded in favor of click-hungry content farming. Foer was fired, and the majority of his staff left with him in solidarity.
A lesser writer could seem like an aggrieved party in World, and Foer certainly does acknowledge that his pride was wounded in the aftermath of the New Republic’s Silicon Valley-styled meltdown. But instead he makes a compelling case for considered, intellectual thought in the public sphere, even as he rages against the slick digital robber barons who have consumed our attention in exchange for a few baubles of convenience.
Foer reads from World at Elliott Bay Book Company on Wednesday, September 27th at 7 pm. The event is free; no purchase is necessary. I hope you'll go hear him out. You’ll likely think a little differently about the urgings of the vibrating hunk of glass and steel in your pocket after the event.
What follows is a lightly edited transcript of a phone conversation I had with Foer last week.
I assume you heard the news that Amazon recently announced that they're looking to found a second separate-but-equal headquarters in another city?
Now we're watching cities bow and scrape in the hopes of bringing Amazon to them. Tucson just sent a giant cactus to Amazon management, like some sort of a weird dowry or something. I was wondering if you had any advice for cities that might be trying to entice Amazon to set up in their city?
Let's just look at Amazon's track record when it comes to exploiting civil government. Part of its business model has been to fleece local municipalities — with its refusal to pay sales tax over time, or all the concessions that it extracts when it goes about setting a warehouse down.
I think the right metaphor is the sports stadiums that get built in cities, where owners come in and exploit civic pride and sense of civic purpose in order to get these fantastical deals for themselves, where cities empty their coffers in order to build these monumental facilities that teams then make money off of.
I just think it's sad. And part of the sadness is that we can see where this is going over the long run, which is that Amazon may bring jobs in the short term, but they really don't want those jobs over the long run. In the long run, when Amazon puts down a warehouse, it's going to automate it, so there are not going to be workers.
I wonder whether these cities are doing anything to remotely try to calculate the long-term economic benefit for themselves. I doubt it.
One of the things that I thought was especially interesting in this book was the writing about media, especially the parts that focused on your own experience. I left a publication soon after management installed [analytics software] Chartbeat because they devalued arts coverage after they learned that it wasn't as popular as they had assumed it was.
I've done a lot of thinking since then that maybe the original sin for the marriage between media and the internet was the decision by Google founders that a click on an ad was only worth a fraction of a cent. It's a system that doesn't allow for the fact that some clicks could be worth more to some advertisers than to others. It's very rigid. Do you think there's a way to change that discussion — to revalue the importance of writing as valued by advertising — or is the advertising model basically dead for media?
My sense is that the advertising model is kind of dead in the short term. I fundamentally agree with you that Google has deflated the advertising market as it exists now beyond any reasonable significance to media companies. We need to move on to something different.
My preference is to move to a subscription model, but I also think that it's possible that there's some form of advertising that hasn't been invented yet that could be more valuable than display advertising, and less corrupting than the native advertising that we've seen people moving towards over time. But I'm not smart enough to know what that is.
Do you think anyone's getting close to it? Do you see anybody doing things that you like?
What I like is the resurgence of subscription models. I like that the New York Times and the Washington Post seem to be selling subscriptions in some volume, re-acclimating people to the idea of having to pay for what they read.
But I also think that the subscription model as it exists now for digital journalism isn’t valuable on its own because the prices are set far too low. We're kind of in this place where everything has been deflated. The value of digital advertising has been deflated, the value of digital subscriptions has been deflated, and it's hard to see where exactly the fast-forward is.
One thing that I do think -
Sorry that I don't have the cheerful, optimistic solution for you.
It's okay. Nobody has those solutions, that's the thing. That's why it's important to keep thinking about it. But one thing that I do think the internet has done really well — and I don't know if it gets a lot of credit from people in the media on this — is to provide a platform for people who have never before had voices in the media.
I find it really difficult to argue for a return to the old gatekeeper model when there's now more representation in culture than ever before. Is there a way to reclaim institutional thought and consideration while still maintaining the representational progress we've seen in the last 10 years?
Yeah. That doesn't seem terribly difficult to me. I think that institutional journalism has responded to the internet, and also a shift in times, by being much more representative. I think that when it comes to a lot of these questions about new technology and old media, it's easy to slip into Manichean thought. The choice isn't between going back to the old media of the 1980s — which was stodgy, excessively white male, etc. — versus the status quo. I think we have the ability to do better on all fronts. I don't think that we need to abandon all the good aspects of change in order to respond to the bad aspects of change.
As you were collecting ideas for this book, where did you draw the line between reality and conspiracy theory, and between apathy and malevolence in the intent of these companies? It's very easy for me to get too wrapped up in this sort of good guy/bad guy paradigm, when the truth of their intent is much more complex. Is this something you've had to think about as you’ve put this book together? This is kind of a vague question and I'm very sorry — can you retrieve anything of value out of that?
I think you're saying that it's possible to look at what the tech companies do and come to the conclusion that they're highly malevolent, when in fact they may have a lot of ideas that could be caricatured as malevolent, but in fact are relatively benign. Is that what you're saying?
Yeah. That's a good, solid place to start for sure.
I would say that what makes these companies interesting is that they're idealistic and ambitious. I think one does need to take seriously their own self-description. I think that we need to treat them as not just money-making corporations, but treat them also as companies that have ambitions to change the world. Sometimes they're self-justifying ambitions. I think that [Facebook founder Mark] Zuckerberg does a lot of self-justifying, but in other instances I think that they're perfectly sincere in describing how they want to change the world.
[Calling it] a conspiracy makes it sound like people are sitting in a back room somewhere in Palo Alto devising a hidden plan. My point is that the plan isn't actually very hidden. I think that a lot of times these companies, for the most part, are very naked in describing what they're up to, so I don't really think it takes a whole lot of reading to go to the place I go when I'm describing them.
Do you worry when you put this book out that there's a chance that you might be pigeonholed in the role of the curmudgeon — like, CNN will call you to fill out a panel whenever they need someone to just complain about Big Tech?
Yeah, I've clearly cast myself as grandpa. I don't understand why that's a worry. Am I worried that I'm a token, is that what you’re asking?
The media tends to find value in people who say “no,” but they value them only if they say “no” in the same way again and again. I wonder if there's a possibility of you being typecast as the man who said “no.”
I feel like I'm just writing my opinion. Really I wasn't thinking about being on a CNN panel when I was writing about this book. I want my argument to be heard, so I'd probably go on a CNN panel, but really I live to write books and arguments, not to be on CNN panels, so that's what I think about most.
Do I worry about getting typecast as a curmudgeon? If that's your question, I clearly don't really worry about that because I wrote a book that can easily be described as curmudgeonly.
What has the response been like at your events? Is there anything that you think that people can expect coming out to your reading in Seattle?
One of the interesting things in the moment that we've arrived at is there's this concept that's become cliché in describing our politics, which is this concept of the Overton Window, which is when the discourse expands to include ideas that resided outside of the mainstream.
When I started working on this book, I felt like people looked at me weirdly, and they couldn't understand why I was going to be criticizing these companies in technology that people have so much affection for.
Over the last couple months, I happened to make an argument that lined up with a shift in thinking. In large part, I think the election started to change people's minds about Facebook, and then Amazon's purchase of Whole Foods elicited a lot of anxiety about Amazon's size, and etc.
One of the fascinating things is that there are a lot of people who I thought would hate my argument. I've just been surprised at the people who are either centrist or in finance — or even in Silicon Valley — who seem sympathetic to my argument. It feels like I thought I was going to be throwing a stone at the Overton Window, but instead, it feels like I'm just climbing through the Overton Window just as it's opening.
Regarding yesterday's news that Amazon is looking to build an "equal" headquarters in some other North American city than Seattle: I was a bookseller for twelve years, first at a chain that Amazon destroyed and then at an independent bookseller. I have learned through painful experience never to trust Amazon. Yes, it's probably true that Amazon will soon be too big for Seattle alone. But if you think Amazon isn't going to use this opportunity to pit one "headquarters" city against another in a race to the bottom, you're mistaken. They will gladly take Seattle's future hostage in exchange for a shiny new tax cut. I have learned from experience that Amazon will do whatever it takes to come out on top.
Speaking of chain bookstores, there's no good news coming out of Barnes & Noble these days — particularly in the ebooks division:
Total company [first quarter] revenues fell 6.6% to $853 million, while Nook revenues fell 28.1%, to $29.5 million. That is literally the lowest Nook revenues ever recorded.
So that book written by Hillary Clinton's pastor has just been pulled from shelves due to rampant plagiarism.
Big changes at Vanity Fair, as editor Graydon Carter is retiring. Here is where I'd ordinarily say this is a great opportunity for an enterprising young editor to make her mark and reimagine the glossy magazine for a new generation, but come on. We all know that's not going to happen. It's been sad watching Vanity Fair shrink to anemic sizes; that last Hollywood issue was a shadow of years past.
...a few thoughts that weren't necessarily pertinent to today's Lunch Date column that I still wanted to collect:
It's now clear that Amazon Books, the brick-and-mortar bookstore Amazon built in University Village, was the trial run for Amazon buying some national retailer like Whole Foods. They wanted to get a handle on signage and displays and all the other practical elements of physical retailing before buying into a real-world sales environment.
The signage in Whole Foods now definitely resembles the signage at Amazon Books. It's not as enthusiastic as the signage you'll find in other grocery stores, and that makes it interesting. It may only be a matter of time before we see signs over displays of turnips referring to customer data, the way Amazon Books proudly displays bestseller ranks on their marketing materials.
Like the Amazon site, there are sales that follow you around the store at Whole Foods. Last weekend, for instance, all Kleen Kanteen water bottles were 50 percent off. As you walked around the store, you'd encounter signs for Kleen Kanteen displays, directing you to different places. Clearly, the Kleen Kanteen deal was a loss-leader — something ridiculously attractive to draw you inside the space and keep you hunting around. Amazon is most definitely applying their online sales philosophy to the physical spaces. And I bet it works really well.
We're very likely to see some widescale experimentation in the grocery space, and I bet every other grocery chain is sending employees into nearby Whole Foods to keep an eye on them. Expect to see every chain — not just the high-end grocery stores — start to emulate Whole Foods.
I think the next thing we'll see from the big chain stores is an attempt to shake off their unionized employees, claiming that the cost of competing with Amazon is too high to pay union wages. (Amazon was probably interested in Whole Foods in part because they're not unionized.) If unions know what's good for them, they'll argue that it's their expertise and customer service that's keeping non-Amazon grocery stores afloat. Amazon isn't interested in the Whole Foods workforce; they've demonstrated in the way they treat warehouse pickers that they believe ground-level employees are disposable chattel. Grocery stores should respond to the threat of Whole Food by paying their employees more, not less, and making sure their employees are better at their jobs than Whole Foods employees.
I would advise other grocery stores to keep the bookstore model in mind. The bookstores that are still around after Amazon are around because they're very good at what they do: they're attractive and interesting places to visit, and they provide experiences that Amazon can never duplicate. Put it this way: Amazon isn't going to put PCC and other quality region-specific retailers out of business, the same way Amazon couldn't put Elliott Bay Book Company out of business. But Safeway and QFC and other large chains, if they try to out-cheap Amazon by cutting corners on labor and variety, are very likely to go the way of Borders and Books-a-Million.
Do not doubt that this is war. Amazon doesn't get into a space unless they plan to dominate that space. Sometimes they make mistakes. (See the Fire Phone for the best example of an Amazon failure.) Most times, they don't.
Now that former White House senior advisor Steve Bannon is back in charge of hyperconservative news outlet Breitbart, it's vitally important to note that Amazon is one of the last remaining mainstream advertisers on Breitbart.
.@amazon Please stop advertising on Breitbart— Andy Richter (@AndyRichter) August 19, 2017
The organization Sleeping Giants has been on a crusade to convince Amazon to stop advertising on Breitbart. They responded to comedian Andy Richter's tweet above with an update on their crusade:
Think about that. More than 2,500 advertisers have realized that posting on Breitbart is bad for business. They've made the moral decision to stop advertising there. Amazon, after months of consumer advocacy from Sleeping Giants, still advertises on the site.
What will it take for Amazon to stop giving Steve Bannon money? What if you sent them an email? What if you canceled your Amazon account and told them that you decided that you could no longer be complicit in advancing a white supremacist agenda? Maybe your voice will be the one that tips Amazon over onto the right side of history.
It's vital to stop Steve Bannon from advancing his white supremacist agenda. Amazon is one of the last major mainstream funders of that agenda. They must stop advertising on Breitbart.
Every Friday, Cienna Madrid offers solutions to life’s most vexing literary problems. Do you need a book recommendation to send your worst cousin on her birthday? Is it okay to read erotica on public transit? Cienna can help. Send your questions to firstname.lastname@example.org.
I work at a large independent bookstore. I love my job, but my manager is getting on my nerves — specifically, his tendency to smack-talk Amazon to customers. He’s always launching into lectures about why shopping at Amazon is a bad idea, how they don’t support the community, and stuff like that.
I agree with him! Amazon is bad. But he brings up Amazon a lot. Like, a lot. I know he thinks he’s educating customers, but he sounds like a scold, and kind of a bore.
I’m pretty new at bookselling, but it seems to me that people aren’t going to shop at indies out of guilt. They’re going to do it because they like indies better. And if we lecture them all the time about the “Evil Empire” or whatever, that’s just going to scare them away.
But I’m not really comfortable with lecturing my manager about lecturing customers. Can you think of a way to help me realize that he’s being counterproductive?
You're right – people don't shop at indie bookstores for bitter lectures from staff on what their competitors are doing. You know this, your customers know this, your boss apparently does not.
But I empathize with your boss's Ahab-esque obsession. One of my favorite northwest pastimes used to be lecturing conservative hunters about how safe access to abortion is a fundamental human right. I firmly believed that everyone would agree with me if they just first gave me three hours of their undivided attention, preferably somewhere festively claustrophobic, like the bathroom hallway at a house party.
It's easy to fall into the habit of such selfish soapbox lectures. Everyone loves agreeing with themselves and in these instances your audience is held resentfully captive because they want to buy a book from you or still hold out a vague hope that eventually you'll grow tired of talking and fuck them, and then spend endless mornings making them elk-steak breakfasts until the race wars begin, at which point they might have to hunt you for sport because your name sounds suspiciously ethnic.
I was lecturing one such hunter about abortion and he interrupted me with, "You want to kill babies, get out there and sterilize all those wild horses ruining our public lands. That's the kind of killing I can get behind." And I thought to myself, "This man is an unfuckable genius."
What do northwest rural conservatives dislike more than abortion? Wild horses and wolves. Which is why, just this week I trademarked the names "PlannedParenthoof" and "PlannedParentwoof" and began the process of marketing myself as the northwest's first wild horse and wolf abortionist.
But back to your issue: obviously, your situation is complicated by the power dynamic between yourself and your manager. If your manager is a mostly reasonable person, try approaching him the next time you hear him mention Amazon to a customer and either start screaming something simple like, "ABORT! ABORT! ABORT!" or "I think we'd make more headway with our customers if we thanked them and praised them for shopping with us and left our competitors out of the conversation." If you're uncomfortable with this upfront tactic, you can talk to your manager's boss or write an letter from a "customer" that delicately highlights your manager's Amazon obsession.
To be clear: your boss is not likely to get over his obsession. The key is to find a way to redirect his dour lectures into positive, productive interactions with customers, much like PlannedParenthoof/woof will undoubtedly do for anti-abortionists living in rural communities.
Thick as Thieves, the excellent young Seattle-based comics newspaper, is running a Patreon to fund future issues. If you put in $5 a month, you'll get five copies of every new issue of the paper. (Admittedly, Thick as Thieves is a free paper, but I don't have to explain to you that art is worth money, do I?)
Yes, Bill Clinton and literary sweatshop owner James Patterson are "collaborating" on a novel about a missing president. No, you shouldn't read it. Anything that Patterson touches turns into a soulless brick of commercial fiction.
In the Fantagraphics Free Comic Book Day comic, Pepe the Frog creator Matt Furie killed Pepe once and for all. Furie had tried to do battle with the Trump-loving white supremacists who ran off with his creation, but it's almost impossible to reclaim a symbol like that, once it's been turned into a sign of hate.
In a masterful show of trollery, Amazon is opening its 13th brick-and-mortar Amazon Books location in a Washington DC space that previously was home to a Barnes & Noble store.
In a shitty show of trollery, Amazon is changing its deal with booksellers and authors. In response, an author named Brooke Warner published an essay titled "How Amazon, Once Again, Is Driving Down The Value Of Books And Undermining Authors." That headline is pretty much evergreen.
Some good advice for booksellers and librarians everywhere:
Booksellers/librarians:— Jay Elliot Flynn (@jayelliotflynn) May 8, 2017
"I need a book rec for a 6yo."
✅ "Cool! What do they like?"
❌ "For a boy or girl?"
Thanks in advance.
You can add poet Sarah Galvin to the short list of Seattle authors who have gone on a European tour. Starting on Sunday, Galvin will be traveling to bookstores in Amsterdam, Krakow, Paris, Berlin, and Reykjavik in support of her terrific new collection out from Gramma Press, Ugly Time. If you know anyone in or near those cities, let them know by sending them a link to the tour page.
Heidi MacDonald at the Beat broke some pretty big news this morning: Jim Demonakos, the Seattle-area comics retailer who started Emerald City Comicon, has left the organization. Two years ago, Demonakos sold ECCC to ReedPop, an international producer of comic book conventions. "I’m not leaving for another job, I don’t have an immediate new project," Demonakos wrote in a Facebook post announcing the change. This means that next year's ECCC will be the first time the show is not produced by its founder. It'll be interesting to see if the convention can maintain its essential Seattle-ness without Demonakos at the lead.
At Strong Towns, Kea Wilson wrote a piece about why urbanists need to talk about Amazon:
Amazon has made it their business model to make you think that way: they market themselves as your friendly, invisible big box store, with all of the benefits and none of the massive, concrete drawbacks of the K-Marts of the world that you’ve (rightly) come to distrust. All you see is the website, algorithmically manipulated to show you everything you want and need—and two days later, a little brown box on your doorstep with a smile printed on the side.
Jimmy Wales, the founder of Wikipedia, is launching an interesting new news organization. I don't know if Wikitribune will actually work, but it's always worth your attention when people try new models of journalism.
The bookstore that trolled Piers Morgan on Twitter is now in the middle of a crowdfunding campaign to stay open.
This 2011 video of a carwash for books is making the rounds on Twitter and it's so terrific that you should watch it again:
The party may be ending this year with a send-off event, but it leaves having made its mark on the local literary scene. “APRIL took readings out of bookstores and into bars, onto the street,” says Paul Constant of The Seattle Review of Books, who started noticing younger crowds at readings after 2012.
Blogging service Medium announced yesterday that they're going to start selling memberships for $5 per month. A whole lot of blogs that we like, including The Awl and Electric Literature, moved over to Medium last year. Then, Medium laid off a bunch of employees. Hopefully, they'll figure this out, because there aren't very many blogging options available to people anymore. I remain skeptical that a subscription, which offers "exclusive stories" and an "offline reading list," is going to be lucrative enough to support the company, but I wish them luck.
The latest issue of Evidence Based Library and Information Practice features an article titled "A Comparison of Traditional Book Reviews and Amazon.com Book Reviews of Fiction Using a Content Analysis Approach.” The idea is to determine whether traditional book reviews or Amazon reviews are more helpful for librarians. Here's the conclusion from the abstract:
Although Amazon.com provides multiple reviews of a book on one convenient site, traditional sources of professionally written reviews would most likely save librarians more time in making purchasing decisions, given the higher quality of the review assessment.
Help support Short Run’s Micropress by joining our Mini-comics Club! Want mini-comics delivered to your door every month? Donors at the $120 level will receive a Short Run tote bag and 1 mini-comic every month to fill it up. We have curated a selection of Pacific Northwest artists who represent the look and feel of Short Run.
Tickets for the May 23rd Seattle appearance of Arrested Development and Transparent actor Jeffrey Tambor went on sale yesterday. Seattle Arts and Lectures is bringing him to town to celebrate the publication of his memoir Are You Somebody?
Cory Doctorow is launching an online ebook retailer codenamed Shut Up and Take My Money, which he bills as the world's first "fair trade" online store.
As an author, being my own e-book retailer gets me a lot. It gets me money: once I take the normal 30 percent retail share off the top, and the customary 25 percent royalty from my publisher on the back-end, my royalty is effectively doubled. It gives me a simple, fair way to cut all the other parts of the value-chain in on my success: because this is a regular retail sale, my publishers get their regular share, likewise my agents. And, it gets me up-to-the-second data about who's buying my books and where.
Amazon is not just threatening bookstores anymore. Turns out, according to Naked Capitalism, Amazon might be putting 12 million non-book retail jobs at risk, too. Amazon's growth is increasing, mall retail stores are collapsing, and Amazon only needs half as many employees as brick-and-mortars.
This tweet is making the rounds:
Kafka's diaries show the real fun side of writing. pic.twitter.com/h7UWC7UFVR— Matt Haig (@matthaig1) March 19, 2017
For years, Amazon has offered commissions to book bloggers who link to books on Amazon. In other words, if you were reading a review on a blog and you clicked the link on the blog to buy that book on Amazon, you'd be sending a small amount of money the bloggers' way. It's called the affiliate program. Some book blogs have grown to depend on affiliate revenue over the years, and Amazon relied on affiliates to serve, effectively, as handsellers for the company.
As of today, that deal has changed. Nate Hoffelder at The Digital Reader notes that Amazon is cutting the amount they pay to affiliates by a significant amount:
Amazon is saying that they don't want to pay as much they used to; they no longer value the more active affiliates. That is their right; Amazon is in business to make money, and I can understand why they made this decision...I have been crunching my numbers, and I expect to lose about a fifth of my Amazon affiliate income. That's going to hurt, and I won't be the only one to feel the pinch.
This is what happens when you're the only game in town: when you decide to change the rules, there's nothing anyone else can do.
What does this mean for you? Well, it's likely there'll be even fewer book blogs for you to read in the months and years to come. A few of those bloggers are in the comments on the Digital Reader post. One notes, "Lots of people wanted to believe Amazon was altruistic and a force for good in the publishing world. Well it ain’t, and we’re seeing it more and more."
If your business relies on Amazon — whether you're a self-publisher or an affiliate or a used bookseller — you should remember that: pretty much everybody who partners with Amazon gets the shaft eventually.
Charlie Warzel at BuzzFeed:
As Amazon positions itself as an outspoken critic of President Donald Trump’s immigration policies, inside the company, dozens of employees are voicing deep concern about another political issue: Amazon’s choice to advertise on Breitbart.com.
According to internal emails and documents obtained by BuzzFeed News, employees have begun voicing concerns about the company’s advertising relationship with the provocative far-right website. Some piled on to a complaint ticket in Amazon’s internal issue escalation system urging the company to sever its relationship with Breitbart, the site that former editor and now–Senior White House Advisor Steve Bannon once called “the platform for the alt-right.” Others are taking even stronger stands.
There's much more in the full report. Perhaps Amazon would pay more attention to customer complaints? You can let Amazon know you support their employees by calling their customer helpline and telling them to stop advertising on Breitbart: 1 (888) 280-4331.
The Institute for Local Self-Reliance "estimates that Amazon is now capturing nearly $1 in every $2 that Americans spend online."
Pocket libraries at a wide variety of sites provide invaluable reading material for women, men, and children who are currently without bookshelves of their own. Since 2010, we have donated over 30,000 books to local shelters, food banks, literacy organizations, recovery and counseling sites, and detention centers.
I regret the above error. Please give to Seattle 7's Pocket Libraries if you can.
Does the world need more hatchet job book reviews? DJ Taylor at the New Statesman seems to think so.
Is it time to retire the phrase "graphic novel?" Glenn Weldon at NPR seems to think so.
Harry Farley at Christian Today reports that Amazon's new advertisement features a vicar from the Church of England and an imam getting along. I'm sure it delivers a terrific message of togetherness, but I'll have to take Farley's word for it:
You're not ready for Amazon-level religious tolerance, America.
Step 1: Visit, send an email to, or call your local independent neighborhood bookstore. Talk to the store owner. Ask how they feel about the prospect of a President Trump.
Step 2: Consider this tweet, from the owner of the world's largest bookstore:
Congratulations to @realDonaldTrump. I for one give him my most open mind and wish him great success in his service to the country.— Jeff Bezos (@JeffBezos) November 10, 2016
Step 3: Ask yourself, which reaction best reflects your values? Who deserves your money more? Who will better invest your money in your immediate community, in people who are taking action against President Trump? Recall, these things matter. Clicking buttons on websites matter. Where you spend your money matters.
Step 4: Act accordingly.
The past few decades have been challenging for independent bookstores, with each decade seeming to bring on a new threat: First, there were the huge chains that dominated the retail landscape. Then, there was the shift to online shopping, followed by the invention of electronic–reading devices. And now, the entry of Amazon into brick-and-mortar territory with its first store in Seattle. Yet despite some trepidation expressed by area booksellers leading up to Amazon’s store opening last year, the indie scene here is undergoing a quiet renaissance, as evidenced by the spring opening of Third Place Books in Seward Park, bookstore buyouts and one of the most successful Independent Bookstore Days the city has experienced.
Speaking of Amazon and brick-and-mortar stores: is Amazon really getting into the convenience store business? Apparently, the online retailer is planning on shops that would function like the"bodegas and convenience stores found in larger cities, offering customer the ability to quickly purchase both perishable and non-perishable products, like milk, meats, peanut butter, and other items." It's unclear if they'd carry books, too.
Here's a time-lapse video of the New York Public Library's Reading Room as staff prepare it for its grand re-opening after renovations:
Eugene Kim at Business Insider writes:
Amazon is aggressively expanding its presence in the real-world retail market, with a plan to open dozens of new pop-up stores in US shopping malls over the next year, a source familiar with the matter told Business Insider.
These stores mostly seem to be device sales locations, not bookstores. Meanwhile, Barnes & Noble's founder and interim CEO calls the retail environment "one of the worst I have ever experienced in the 50 years I have been in this industry."
Every Friday, Cienna Madrid offers solutions to life’s most vexing literary problems. Do you need a book recommendation to send your worst cousin on her birthday? Is it okay to read erotica on public transit? Cienna can help. Send your questions to email@example.com.
I refuse to buy books from Amazon, either in physical or ebook format. The way they shut down bookstores was morally reprehensible.
But I’m ashamed to even type this — I buy everything else from Amazon. Groceries, bedding, electronics. I even got an Echo recently, and now I talk to Alexa when I’m home alone with the thing.
I’ve built up this hypocritical firewall in my brain that somehow just because I buy my diapers and detergent from Amazon, my money isn’t going to the books portion of the company. I’m just lying to myself, right? I’m putting bookstores out of business because I like things to be convenient. Should I pack up Alexa and put her in the garage?
Here is a brief list of people more hypocritical than you:
It's easy to identify values that resonate with us but nearly impossible to live by them all, so we pick and choose our favorites. For instance, I espouse a healthy basement lifestyle: every morning I start my day with six crunches and a half-minute of calisthenic door squats. At bars I brag to attractive strangers that I am healthy, very popular with introverts, and have never given birth to anything human.
But as my spiders like to point out, only half of them are introverts and my eating habits are actually pretty unhealthy – I have a serious sweet tooth. They say sugar is poison, I say they drink too much, and here we are at an impasse: Who is actually healthier and why do I routinely find myself with a mustache full of cookie crumbs, arguing with wine-soaked spiders about type 2 diabetes on a Friday night?
That is my cross to bear. Yours is the albatross of Amazon.com. For what it's worth, I doubt local booksellers care where you buy your diapers. If you're trying to support local booksellers, buy books from them. Boycotting Amazon, while symbolic, won't pay their rent. (If it helps, I've found chanting, "I condemn thee" at my cookies before I eat them makes me feel better about my personal choices.)
And don't let Alexa control your life. The lights, maybe, but make sure to draw the line somewhere.
Of course, there was no such thing as a midnight Harry Potter party when the first book in J.K. Rowling’s Harry Potter series was released in the United States back in 1998. I was a bookseller at a Borders when Harry Potter and the Sorcerer’s Stone debuted, and the books gradually gained attention thanks to a word-of-mouth campaign spurred by the book’s popularity in Britain and a succession of breathless media reports ranging from newspapers to NPR to daytime talk shows.
By the time the final book in the series, Harry Potter and the Deathly Hallows, was released in 2007, the midnight release party had become a beloved ritual for a whole generation of kids. They grew up with the books, and every new release in the series brought with it an ever-increasingly more elaborate series of bookstore events. Booksellers dressed up like wizards. Kids participated in raffles and trivia contests and ate snacks lifted from the novels.
The Harry Potter party craze couldn’t have arrived at a more fortuitous time for the publishing industry. Even as Amazon’s popularity seemed to increase exponentially with each passing year, independent bookstores gently trained a whole new generation of kids to look forward to congregating at bookshops with other book nerds. For once, the passive pleasure of discovering a brown cardboard parcel on your doorstep paled in comparison with the pageantry of actually visiting an actual bookstore staffed with actual human beings.
And now is the time for this generation of twentysomethings to wallow in the kind of nostalgia that has suffocated every American generation before it. The latest in the Harry Potter series, a play titled Harry Potter and the Cursed Child co-written by J.K. Rowling, is being released at midnight on Sunday, July 31st—Harry Potter’s canonical birthday—and both University Book Store and Elliott Bay Book Company are hosting release parties for millennials to relive the good old days. Festivities at Elliott Bay begin at 10 pm on Saturday, July 30 and continue well past midnight on the 31st. University Book Store's party starts at 11 am on the 31st.
Both stores are hosting performances of excerpts of the new play by local theater troupes. University Book Store promises birthday cake and other treats. Elliott Bay is acknowledging the advanced age of the Harry Potter demographic by promising (presumably alcoholic) “Hogsmeade libations,” a trivia contest, and what sounds like a Potter-themed drinking game.
It’s hard to think of many other characters who have been allowed to age with an audience like this. Sue Townsend’s Adrian Mole books come to mind as peers of Potter, but for the most part, kids’ book characters like Nancy Drew and the Magic School Bus kids stay young forever, trapped in a permanent, moisturized fog. Unlike most relationships between readers and favorite fictional characters, this devotion is so strong that it takes up physical space in the world every few years. It makes you wonder if one day a generation of weeping, middle-aged adults will gather at bookstores around the world to show their respect at a funeral for a lifelong friend.